VP of Marketing
Growing up on the east side of town, I started life out as a St. Joe's Jet, made my way to become a Visitation Blazer, Tar Heel and then rounded things out as a Tommie with a BA in Communication. I've dabbled outside of this frigid state to awesome places like North Carolina, New York and Rome—but it never stuck (cuz there's no place like home…
Or maybe I just like to torture myself), until my husband and I recently took our family across the state line to a sweet river town, called Hudson. Lower your brows, Vikings fans, it's a charming place and a mere 25 minutes from the cities. (Plus, we are Steelers fans, so outlaws in either state.)
My professional journey began with pursuing broadcast journalism in NYC at CBS where I quickly learned hard news was just a wee bit more depressing than I'd like to be dealing with day in and day out, so I made the move back to the tried and true TC. Next stop for me, the darling of the retail industry and the apple of the “Minne-apple's” eye: Target Corp. I worked on the Corporate Communication team dealing with media interviews, inquiries, and writing for the various internal vehicles utilized at the time at Target. I was there for 2 great years—learned A LOT but wanted something a little different. Something was missing. And that something was 1) a culture I had known and loved since I was about yea high, and 2) a mission I could truly get behind of Making the Workplace a Betterplace™.
I took the plunge in 2010, joined Ergodyne and have never looked back. Once onboard, I started insourcing much of our traditional marketing. Why? Because no one knows our unique and special brand in a more authentic way than we do here. Over the past 8 years, our amazing Marketing team has evolved into a 21st century digital marketing machine—in an industry where we are the exception not the rule.
They say orange is in my blood. They're right.